The industry of electric vehicles: environmental, marketing and social aspects of management

Abstrakt
Introduction: "This monograph addresses the question of management in the broadly defined industry of electric vehicles. Complexity of electromobility in general is being addressed, and prospects for managerial action are discussed as regards business entities active in the sector. Aspects such as law, spatial economics and marketing are being developed, as well as behavioural patterns observable in both the present and the future customers in that rapidly growing market. The authors, researchers with the Andrzej Frycz Modrzewski Krakow University, come from management science and from related disciplines. Besides studying the present state of the industry, authors point at the managerial action to be taken by the main players of the industry in order to meet the challenges of electromobility, both globally and locally."(...)
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Uznanie autorstwa-Użycie niekomercyjne-Bez utworów zależnych 3.0 Polska
Uznanie autorstwa-Użycie niekomercyjne-Bez utworów zależnych 3.0 Polska